When it comes to data, seeing is believing

I’m a sucker for data. Call me a nerd, but somehow percentages and simple bar graphs appeal to my curiosity. Surround those factoids with pretty colors and images, and I’ll be happier than a bird with a french fry. And according to Dartmouth College, I am not alone.

Fast Company recently posted an article about this phenomenon, stating that you might win more arguments if you show your facts with visuals, rather than present them only in written form. Apparently, it’s harder to twist the truth if it’s in the form of a graph.

Believable theory? Maybe. Read the article for yourself to see what Fast Company has to say, and make your own decision. I, on the other hand, will be gawking at the following cool infographics we’ve stumbled across recently:

Click on the images below for the big picture.

Email marketing and social media 

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Please vote!

Please go to facebook.com/partnersforhumanity and vote for the Urban Ecology Center. If the ad we created for them has the most votes by Dec. 6, the Urban Ecology Center will receive a $500 donation.

Partners for Humanity is an annual program that’s centered on giving back to the community. Advertising agencies in Milwaukee — like us! — create pro-bono ad

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Marcom A to Z ─ W for Work

I read Steve Jobs’ obituary this morning. The world should feel a little smaller today ─ less innovative ─ without him. And yet the legacy he built throughout his career, and his life, fills any void that might exist.

The article chronicled his life by milestones, work setbacks, and accomplishments. It got me thinking: We spend a quarter of our life (often more) working. Doing what? A task? Checking a mandatory box defined by someone else? Hopefully not. That’s the prerequisite only if

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Top 11 design sites

As a digital art director I find inspiration in a lot of things including design sites. When I was asked to narrow down my top 10 design sites from my 1,500+ bookmarks (90 percent of which are design related) I realized what a hard task it was going to be. To make this easier I decided to break them into categories, pick “one” for each and give you readers a taste of everything.

Here are the picks, in no particular order. I hope they are as inspiring to you as they are to me.

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